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Volkswagen named official partner of IPL

Thu 23 Dec 2010, 7:59 pm

Volkswagen named official partner of IPL
Summary

Europe’s leading Automobile company joins IPL

Date: 23 December 2010

MEDIA RELEASE

BCCI-IPL tendered for the Official Partners’ Slots for the fourth and fifth seasons of the IPL.

Volkswagen, Europe’s leading Automobile company, has come on board as Official Partners for the fourth and fifth season of the IPL. It is the first German car brand to become official partners in the IPL.

“We are extremely happy to commence what will certainly be a fruitful association with Volkswagen. It is appropriate that two organizations that epitomize dynamism, enterprise and excellence have joined hands,” Chirayu Amin, Chairman, IPL, said.

Commenting on this association, Mr. Neeraj Garg, Member of Board & Director, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd. said “IPL stands for the people’s game in India and what better way to associate our brand which literally means ‘people’s car’. We look forward to a prosperous team play.”

Added Mr. Lutz Kothe, Head of Marketing & PR, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd. “It is a great honour and huge pleasure to become part of the Indian Premier League. Being the official automotive partner will be an enormous asset as it will foster Volkswagen’s bond with India”.

Mr. N. Srinivasan

Hony. Secretary

BCCI